Click on the image above to watch campaign film on gut.agency!
An ad that sells the product? Nah. How about an ad that doesn’t. The cream cheese shortage is real. So for the first time in 150 years, Philadelphia told the world not to buy cream cheese to make a holiday cheesecake. Instead, we offered to personally pay for cookies, brownies, cupcakes, pies, or any other dessert that would bring our fans some joy at the end of their holiday meals. Because if we can’t spread Philly, the least we can do is spread the feeling.